There are so many options out there for digital signage, it can be very daunting when trying to decide. Not only do you have to find what will work for your industry and location, but you also need to think about how the sign will work for you in 5, 10, or even 15 years. Below we will look at about some features you might find important for your success when moving to digital signage.
Content Creation Services
While digital signs are impressive and definitely attract attention, you want to make sure what customers are looking at is a good image. Some people do very well developing and managing their own advertising campaign, but it doesn’t come naturally for everyone. If this is the case for you, look for a manufacturer and/or distributor that offers content creation services. Usually this involves having a certain number of slides created each month or quarter, depending on what level of support you chose.
Severe Weather & Amber Alerts
These kinds of alerts are impactful for your community, especially if your location falls along a major thoroughfare. Your sign can act as a safety and alert beacon, adding even more value to your business and the neighborhood.
Not only is energy efficiency important for the world as a whole, it will greatly impact your energy bills for the life of your sign. A quality manufacturer should coat the power supplies to protect the electronic components and use low-power consumption displays. With Digital Signsation and Vantage LED, our displays require 70% less power!
Flexibility & Upgradeability
This aspect is especially important when evaluating what your signage needs might be in the future. You may decide to start out with a small, basic display for your first investment, but it may not suit your needs as time goes on. Businesses grow, and you will start to notice the impact this new type of advertising is having on your bottom line. If you decide to upgrade your signage, it’s important to be able to do so without investing in an entirely new signage system. These flexible systems will allow for upgrades to display resolution, color and size without requiring a full install.
The wonderful thing about all of these points is that they’re all provided through Digital Signsation and our partner, Vantage LED! Give us a call at 651 633-2233 to evaluate your signage needs and discover exactly what dynamic digital signs can do for you.